Brooksville Radio to Host Drive Through Toy and Food Collection

WWJB will stage a drive through donation event in the station parking lot on Friday December 12, collecting new toys and nonperishable food items for distribution to families across Hernando County. The station will broadcast live from the event, and organizers said on air promotions and partner involvement will encourage participation from local businesses and residents. Collection will run from 7 a.m. to 2 p.m.

The event pairs a well known local broadcaster with two established charitable partners, Toys for Tots and the United Way of Hernando County. Combining a radio platform with a drive through drop off lowers barriers to donating and concentrates collections in a single location, which can speed distribution to partner agencies in the weeks before the holidays. For families facing tight budgets this season, donated food and toys provide direct relief and reduce pressure on household spending.

Community drives like this one matter in Hernando County because they supplement the public safety net during seasonal peaks in need. When donations flow into local food pantries and toy distribution programs, nonprofits can redirect limited cash reserves to cover logistics and case management. For local businesses, corporate donation and employee drive participation can also serve as low cost support for community resilience while strengthening customer and employee engagement during a busy retail season.

The event model has operational advantages. A single drive through collection point concentrates volunteer staffing and sorting, and the live broadcast increases visibility within the county. Residents planning to drop off items should expect a short vehicle based interaction in the station lot between 7 a.m. and 2 p.m. on December 12.

Beyond immediate distribution, recurrent community giving highlights longer term policy questions about capacity of local social services. Sustained demand for emergency food and holiday assistance points to the need for coordinated outreach on federal benefits such as SNAP, strengthened funding for offseason food programs, and strategic partnerships that reduce duplication across providers. For now, the WWJB drive through provides a practical, time limited channel for Hernando County residents and businesses to contribute directly to families in need this holiday season.