New Habit Burger restaurant opens in Reedley, bringing dining options and jobs
Habit Burger & Grill will open a new Reedley location at 1471 W. Manning Ave. on Wednesday, November 12, 2025, offering drive through, dine in, takeout and delivery services. The opening adds a fast casual option for local residents and may increase foot traffic and sales tax receipts while providing employment opportunities in Fresno County.
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Habit Burger & Grill announced this week that it will open a new restaurant in Reedley at 1471 W. Manning Ave. The company scheduled a public opening for Wednesday, November 12, 2025, after hosting pre opening VIP events on November 8 that included a Free Charburger Day for CharClub members and app users. The company released the announcement on November 5, 2025 through a GlobeNewswire posting also carried by StreetInsider.
The Reedley location will offer drive through service, dine in and takeout options, indoor kiosks where customers can place orders themselves, and delivery through the Habit app and third party delivery platforms. Operating hours are listed at 10:30 a.m. to 10 p.m. daily. The press release also noted the company emphasized its history and awards as part of the rollout.
For Reedley and Fresno County residents the new restaurant represents several practical changes to the local dining landscape. The combination of drive through service and app based ordering is likely to appeal to commuters and agricultural workers who rely on quick and convenient meal options during nonstandard hours. The availability of third party delivery increases access for older residents and those who prefer to dine at home.
Local economic effects will include new employment opportunities at the restaurant and additional sales tax receipts for city and county coffers. While the company did not provide staffing numbers in the release, new quick service restaurants typically generate roles in front of house and back of house operations, along with managerial positions. Increased activity near the Manning Avenue location could boost foot traffic for adjacent businesses during peak meal times.
The opening also touches on competition within the area s fast casual burger market. Habit s national brand presence and mobile ordering features may shift some customer traffic from independent restaurants and other chains. For local policymakers, the expansion underscores ongoing demand for commercial parcels suitable for restaurant use, and raises routine considerations about parking, traffic flow and permitting as the site moves from development to steady operations.
Habit s pre opening events included a promotional Free Charburger Day targeted at CharClub and app members on November 8. The company s announcement framed the Reedley opening as part of its broader growth strategy and highlighted the corporate history and awards that it says inform menu and service design.
Residents can expect the new location to be open daily beginning November 12. For customers who prefer digital ordering, the Habit app and participating delivery services will support takeout and home delivery from opening day. The move adds another option to Reedley s dining mix at a time when convenience and mobile ordering continue to shape local restaurant demand.
