Owly Coffee Fuels New York Mills Downtown Revival
A recent community profile highlighted Owly Coffee Co. and Roasters in New York Mills, spotlighting owner Kyle Hagen and the café's role in downtown life. The piece underscores how roasting operations, local ties, and a focus on community contributed to the town's growing small business scene.

Owly Coffee Co. and Roasters has become a visible anchor of downtown New York Mills, a community profile reported recently, with owner Kyle Hagen at the center of the shop's story. The profile traced the café's origins, described on site roasting operations, and detailed connections to nearby businesses and residents, portraying Owly as part of a wider renewal of local commerce.
The café began as a neighborhood enterprise and evolved into a combined retail and production space that roasts coffee beans for both on site service and regional distribution. That vertical integration introduces a light manufacturing element into the downtown economy, creating a range of tasks beyond typical counter work. Roasting operations require supply chain coordination, equipment maintenance, and packaging, which can support a handful of local positions and generate business for suppliers.
Owly's place on Main Street also matters for foot traffic and downtown vitality. Cafes often act as informal town squares where residents meet, remote workers set up for hours, and visitors pause during shopping trips. Local merchants benefit when customers linger, and property owners report increased demand for retail space when a stable civic gathering spot anchors a block.
The profile emphasized community connections, describing collaborations with nearby retailers and participation in local events. Those relationships help circulate money within the local economy and strengthen the resilience of small businesses. In a county economy where tourism and local services coexist, enterprises that blend hospitality with production can diversify revenue streams and smooth seasonal swings.

For residents of Otter Tail County, Owly's development signals practical economic benefits and civic value. The café provides a social hub, creates jobs, and contributes taxable activity. It also serves as an example for entrepreneurs weighing the feasibility of opening a business in a small town downtown.
Looking ahead, Owly's model of roasting on site while cultivating community ties points to a sustainable approach to rural business growth. As New York Mills continues to expand its local business scene, similar ventures could replicate that mix of production, retail, and neighborhood engagement to support long term downtown economic health.


