Labubu Resale Slump Hits Pop Mart Shares, Collectors Take Notice

Pop Mart experienced a notable share decline today as signs of cooling reseller demand for Labubu figures rippled through markets. Shares listed in Hong Kong fell about 6.2 percent intraday after data from resale platforms showed average prices for some Labubu sets trading below official retail levels. That price inversion undercuts the quick flip economics that supported a portion of the secondary market and prompted analysts to flag waning reseller appetite and wider swings in secondary market values.

The immediate effect is twofold. For collectors the change means the premium that once justified speculative purchases has narrowed or disappeared for certain releases, making careful price checks more important before committing to buys. For investors the compression in resale margins feeds uncertainty about short term revenue growth from secondary market dynamics, which has factored into Pop Mart valuations in the past.

Pop Mart is not standing still. The company has been diversifying its intellectual property beyond Labubu, building other series such as Crybaby, and continuing an aggressive overseas expansion push. Those moves aim to broaden revenue streams and reduce reliance on any single character line or short term reseller momentum. Even so, the present volatility highlights the limits of expansion as an immediate remedy for swings tied to collector sentiment.

Practical steps follow from this development. Check current listings on resale platforms and compare them directly to official retail prices before making purchases intended as investments. Factor in shipping, customs, and packaging when assessing total cost for overseas buys. Consider buying for long term enjoyment rather than short term profit, and watch upcoming drops and exclusives that can influence market sentiment.

The broader takeaway is that the designer toy market is maturing. Price discovery on the secondary market can move quickly, and changes in reseller behavior have real consequences for both collectors and company share prices. Monitor release calendars, resale listings, and Pop Mart announcements on IP rollouts and international store openings to stay informed about where Labubu and related series may go next.