Releases

POP MART Unveils Golden Gallop Series at Resorts World Sentosa

POP MART launches the Golden Gallop Series at Resorts World Sentosa today, transforming resort spaces into 12 large, photo-ready installations of its iconic characters reimagined in Year-of-the-Horse styling, including Labubu. The activation pairs an interactive POP MART passport trail with a WEAVE pop-up store carrying limited-edition merchandise and a special box set, a combination likely to drive collector traffic, social sharing, and in-person trading.

Jamie Taylor2 min read
Published
Listen to this article0:00 min
Share this article:
POP MART Unveils Golden Gallop Series at Resorts World Sentosa
Source: thehoneycombers.com

POP MART is rolling out a resort-wide Chinese New Year activation at Resorts World Sentosa that places 12 oversized installations of its most recognisable characters across the resort. The Golden Gallop Series, which opens today, January 10, 2026, features characters reimagined in Year-of-the-Horse styling and includes Labubu among the centrepieces.

The activation is arranged across five themed zones within the resort, with a 12-station interactive POP MART passport trail that encourages visitors to move from installation to installation. Key placements include the WEAVE lifestyle space and the Singapore Oceanarium, where the large-scale figures serve as photo-ready backdrops and gathering points.

Onsite retail is central to the rollout. A dedicated POP MART pop-up at WEAVE is offering limited-edition merchandise and a special box set containing all 12 Golden Gallop characters. These event-tied releases are commonly short runs, and the pop-up is expected to create chase variants and exclusive pieces that will attract both casual visitors and dedicated collectors.

The activation has practical implications for the Labubu hobby community and broader collector networks. Large installations and a passport-style trail amplify visibility and make collecting feel like an experiential scavenger hunt, increasing opportunities for social media exposure and new collector recruitment. The physical presence of rare or exclusive items at WEAVE also produces natural meet-up and trading touchpoints where collectors can swap figures, compare variants, and perform authentication checks in person.

AI-generated illustration
AI-generated illustration

If you plan to attend the Golden Gallop activation, expect event-exclusive stock and limited runs. Plan purchase channels carefully: allocate time for the pop-up store queue, monitor possible online drops, and prepare for quick sellouts. When buying from secondary sellers, bring authentication tools and arrange trades in public, verifiable locations near the installations to reduce risk and allow hands-on inspection.

The Golden Gallop Series blends collectible culture with location-based entertainment, creating a weekend-long magnet for families, influencers, and collectors alike. For Labubu collectors, the activation is a timely chance to score exclusive pieces, meet fellow collectors, and use the passport trail as an organised way to see every variant on display.

Know something we missed? Have a correction or additional information?

Submit a Tip

Discussion

More Labubu News